Advertising




ADS

This United advertisement dates from the 1930s.
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LOGOS

In 1934, the company standardized its logo, featuring a bar and a route map in the circle.
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Although the official logo was the bar-and-circle, many variations of the logotype were used, in advertising and promotional material and on United¿s fleet.
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In 1936, United selected a shield logo in red, white and blue to convey stability, solidarity and familiarity to the American travelers. Two versions were used with either a route map or a star.
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Era 1 (1910-1925)

Era 7 (1970-1989)

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Era 5 (1946-1958)

Era 10 (2000-...)

Era 6 (1959-1969)